FASHION’S MOST WANTED
Fashion week trends aren’t limited to wearable things. Each season there is a different and often new batch of models who, for reasons unknown to everyone but the casting directors, fit the mood of more collections than everyone else. This season it was Julia Nobis (Ford NY), an eighteen year old from Australia, who out-walked the other girls booking a total of 73 shows.
Strangely, fashion week ubiquity doesn’t guarantee a long and lucrative career, but it’s a good indicator of the campaign season to come. Julia’s client list already includes Balenciaga, Burberry, and Proenza Schouler so her success is likely to continue. Less delicate and elfin than many of her contemporaries, her look has a noble appeal that should continue to attract an interesting and diverse client base.
Models who narrowly missed the top spot (according to the all-knowing folks from thefashionspot.com) include Zuzanna Bijoch (Next NY), Josephine Skriver (Marilyn NY), and Daga Ziober (Marilyn NY) who each booked more than sixty shows.
Top: Illustration by Michelle Ricks, Photos (clockwise from top): S/S 2011 Proenza Schouler Campaign photographed by Willy Vanderperre, June 2010 Russh editorial photographed by Derek Henderson, Januaury 2011 Vogue Australia editorial photographed by Max Doyle, September 2010 Interview editorial photographed by Paolo Roversi, May 2011 Vogue Australia editorial photographed by Kai Z Feng, February 2011 Exit editorial by Michael Schwartz
Above: Show cards (L to R) via Next Models New York, Storm Models London, and Elite Models Paris